I expect we have all at one time or another sat in a conference feeling bored. As our attention drifts from the indistinct slides and the speaker’s monotone soliloquy to the comfort or otherwise of our seat.

Don't let your conference be a waste of money

We begin to ponder whether the vast sums spent on such events will generate a worthwhile return. All too often expense and time come before imagination and courage. By this we mean that a little time spent thinking creatively about how your event will be sure to engage, inspire and motivate your audience will not only save money but, more importantly, extinguish boredom. Read the rest of this entry »

 Here are some handy hints to make sure you get the best out of your event:

1. Be clear about your objectives
Before you even start thinking about content, the venue or even a date, you need to establish what it is you’re holding the event for. Is it to communicate a particular message,  to announce a new initiative,  to motivate staff, or purely as a social and fun occasion? In particular, ask yourself what would a sucessful event look like? The rest of the planning – style, content and delivery – should then refer back to these objectives. Read the rest of this entry »