Fresh Tracks gives companies a shot at the original Chocolate Challenge
On Sunday The Apprentice final took place as Kate and Yasmina went head-to-head in The Chocolate Challenge to decide who will be Sir Alan Sugar’s next apprentice. This chocolate-team building activity is an idea first dreamt up while eating a chocolate desert by Fresh Tracks team building expert Dan Collins way back in 1996.

Since then thousands of people have taken part in The Chocolate Challenge with Fresh Tracks including Pepsi, T-Mobile and Barclays.

Participants are divided into teams to undertake various challenges which range from piping names on chef's hats (in chocolate, of course) and creating an original branded box of chocolates.

The Chocolate Challenge is a highly effective business development activity which simulates a complete business process from initial concept through design, production, marketing and promotion. Although far more competitive than the Fresh Tracks version, which is done in a light-hearted and highly creative environment, Sir Alan’s finalists required the same abilities to negotiate team roles and co-operate to get the task complete, not to mention mental and artistic skills (and several kilos of chocolate!).

Dan Collins thinks Alan Sugar’s decision to use this task for the final was a good one. He explains: “Chocolate is such an evocative substance, it really gets the creative juices flowing and teams discover they can achieve so much more as a group than they ever could working in isolation.”

Read and watch the BBC coveridge on The Apprentice Chocolate Box Challenge or for more information or a meeting to discuss this event, contact Tom Vaughton on t: 01920 822 220. If you book a Chocolate Challenge event during 2009 you will be subscribed to the Montezuma's Chocolate Club for a whole year!

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If you are planning a staff conference or team building event, or simply need some ideas on how to motivate your group, please feel free to contact Tom Vaughton on 01920 822 220 or visit www.freshtracks.co.uk.

Fresh Tracks
'Creating better Workplaces'
Team Development, Conferences, Motivational Activities
Web: www.freshtracks.co.uk
Tel: 01920 822 220
Email: mail@freshtracks.co.uk