While researching how to retain innovation, energy and culture for a fast growing client we stumbled across this recruitment film by Apple. It’s a fascinating insight into a business which constantly strives to improve.
A few sound bites:
“Thinking outside the box, it’s funny we don’t really think about the box”
“One of the unique things about Apple is the level of cross collaboration between groups”
“The difference between a good product and a great product is attention to detail”